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Today’s market is fully packed with hundreds of products, and brands are facing fierce competition. Brands need to keep the products secure not only in the retail shops but also during shipping. Mailer boxes are one of the most functional and practical solutions that are capable of keeping products safe and sound. Businesses must pack and ship their products in custom-sized, shaped, and designed mailer packaging to enhance brand identity.

This article is all about the custom mailer packaging boxes, their uses, why businesses prefer them, and their role in brand recognition.

What Is A Mailer Box?

What is a mailer? Mailer box is specifically made for delivering small or medium-sized products. Mailer packaging boxes are easy to assemble and feature interlocking flaps. These boxes are known for their ease of assembly and for protecting the product throughout the journey. Usually, they are made with cardboard and corrugated material. Rigid is also used to manufacture these custom mailer boxes to show some luxury and standard. Their versatility is their strength as they are ideal for all kinds of products. Whether you are a cosmetic brand or a tech brand, these custom mailer packaging boxes are perfect for product packaging.

What Is The Difference Between The Mailer And Shipping Boxes?

Although both boxes are used to ship and deliver the products but they are slightly different from each other. Let’s discuss differentiation.

Mailer Boxes

Custom mailer boxes are more compact, lightweight, and easier to assemble. So, they are slightly different from the traditional shipping boxes.

Shipping Boxes

They are more robust and larger as compared to mailer boxes. They are designed to handle heavier items and longer shipping distances.

So, both types of packaging boxes are used to deliver and ship the delicate and expensive products, but they are slightly different from each other.

Why Do Businesses Use Mailer Boxes?

Brands love to use customizable mailer boxes as they are versatile, cost-effective, and able to enhance the customer experience. Using these boxes for product packaging and shipping is a strategic choice for brands as they have many qualities, such as,

Enhanced Customer Experience

To increase customer loyalty, memorable unboxing experience, and brand reinforcement, the usage of these boxes is essential. Consisting of logos, inserts, and colors, these printed mailer boxes attract people to products and enhance brand recognition.

Cost-Effectivness

As we have mentioned before that these boxes are lightweight, durable, reduce shipping costs, and efficient packing, so they are an ideal choice for brands. For their small and expensive products, they spend a little on premium packaging.

Product Preservation

Products remain secured from all kinds of humidity and demolishing in these mailer boxes. Brands love to use them for their anti-tampering features that enhance their security.

Branding And Marketing Opportunities

Mailers are perfect for customization, brand storytelling, and unique packaging. Products looked distinctive in these packaging boxes which enhances the brand value.

Biodegradibility

Generally, these boxes are made with sustainable and recyclable paper materials. As they produce zero land waste, they are perfect for saving the natural environment.

Versatility

Their adaptability to various products makes them versatile. Without discrimination of industries, these mailers are used to pack the products.

So, these are some of the most exceptional reasons that make these boxes a hot choice for hundreds of industries despite their product differentiation.

What Are The Different Types Of Mailer Boxes?

Mailers come in various types that are designed for different types designed and manufactured for different needs. If you wanna know all about the most common types of these boxes, then stick to the topic.

Here are some of the most considered mailing box types. Generally, they are divided into two major types. One is based on construction, and the second is based on materials.

Based On Construction

  • Regular slotted containers (RSC)
  • Full overlap containers (FOL)
  • Die-cut mailers
  • Literature mailers
  • Side-loading mailers
  • Front lock mailers
  • Gable mailers

Based On Materials

  • Corrugated mailers
  • Poly mailers
  • Buble mailers
  • Rigid mailers
  • Flat mailers

Some mailers are made for different occasions, such as holiday mailers for gift packaging and shipping.

Sizes And Dimensional Standards For Mailer Boxes

The size and dimensions of any custom mailer box highly depend on the product size. Many factors, such as product dimension, weight, fragility, and packaging aesthetics, directly affect the mailer box dimensions.

Size Of Small Mailer Box:

  • Small: 6 x 4 x 3 inches, 8 x 6 x 4 inches

Size Of Medium Mailer Box:

  • Medium: 12 x 9 x 6 inches, 12 x 12 x 6 inches

Size Of Large Mailer Box:

  • Large: 18 x 14 x 12 inches, 24 x 18 x 24 inches

You can get these boxes in all custom sizes according to the product volume.

Designing And Printing Ideas For Custom Mailer Boxes

Designs and printing make any packaging unique and distinctive from others. In the case of mailer packaging boxes, there are some great custom ideas to make your product packaging aesthetic. Let’s explain the most practical and functional design ideas, color choices, QR codes, and B2B branding considerations.

Let’s have a look at customizable ideas to make mailers unique

Logo And Brand Marketing

  • Placement
  • Size & style
  • Color palette

Color Choices

  • Color psychology
  • Bold
  • Minimalist coloring approaches

QR Codes

  • Placement of codes
  • Functionality
  • Designing

B2b Branding Considerations

  • Professionalism
  • Unboxing experience
  • Information hierarchy

Industrial Applications Of Custom Mailer Boxes

Mailer boxes are used widely for e-commerce businesses to deliver small and medium-sized products. As we have mentioned before that custom mailers are versatile and best for almost all kinds of products despite their distinctive nature. Let’s explore different industries that use these boxes for product packaging.

  • E-commerce
  • Automotive boxes
  • Pharmaceutical product packaging
  • Food & beverage
  • Stationery industry
  • Cosmetic and makeup industry
  • Candle industry
  • Retail packaging
  • Subscription boxes

Usage of mailers is perfect for all kinds of industries for all kinds of their products.

Where Can You Get These Customized Mailer Boxes?

The Box Zilla is one of the most authorized paper packaging companies that crafts premium, different types of mailer boxes according to product description and consumers’ demand. Apart from durable, branded, and elegant mailer boxes, you can enjoy many packaging services such as free shipping, free design assistance, no order limit, 24/7 customer support, wholesale rates, quality assurance, and many more.

Final Verdict

To sum up the debate, custom mailer boxes are one of the most trustworthy packaging solutions for the packaging and shipping lightweight and small or medium-sized products. These mailer box design ideas are perfect for ultimate product protection during short-distance deliveries. If you want to preserve all the aesthetics of your products during the harsh and tough transit and rough handling, lightweight shipping boxes, aka mailer boxes, are ideal in this regard.

Contact us to experience the packaging prime in the form of custom mailer boxes with quality assurance.

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Marilyn Cox

Hello, I'm Marilyn Cox, a seasoned packaging consultant and designer. With a professional journey spanning over four years, I've evolved from a budding designer to a recognized expert in the field. Currently holding the position of Packaging Consultant, I've honed my skills in creating not just visually stunning packaging but also solutions that align with strategic business goals.

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